“The corporation will demonstrate this purpose by raising people up to their God-given potential and enabling them to flourish spiritually, personally, and professionally. Also, the corporation will partner generously with other organizations that share a similar purpose. The corporation will focus upon its own employees and their families, upon the people with whom it has direct interactions, and upon the broader world. In carrying out its mission, profitability shall not be the sole factor in determining the goals and activities of the corporation."

--Betenbough Companies, PBC Articles of Incorporation

Hey Betenbough Family,

Welcome to 2023! Before we get too engaged in what is ahead for us, we should stop and thank God for 2022, so thank you, Lord! The quote above is straight out of our incorporation documents for Betenbough Companies, PBC and I thought some of you might not know that our Purpose is stated in our corporate documents for the State of Texas. As a reminder, most corporations have “profit” as their stated primary purpose. Therefore, for them, an annual report is really just financial statements. To be clear, we are a for-profit company as well. Profit is not evil or wrong. In fact, we need it to flourish. But it is not the highest pursuit for us. In fact, we believe that if our highest pursuit is for the people to flourish and for us to work together to that end, profit will be the natural fruit of those efforts!

Since we have a different purpose, even as a for-profit corporation, we have an Impact Report as our annual report. We have stated that we want to enable our people to flourish spiritually, personally, and professionally and our Impact Report exists to tell those stories. We want to make an impact!

And we have had impact. When we really care about each other and work together for everyone’s benefit, there will be impact. We have heard so many stories of impact and we selected a few to share with everyone and celebrate together.

As Dad and I have struggled with our health this past year, I want you to know that YOU have had a big impact on us! Your texts, calls, visits, and prayers have cheered us on, and encouraged us. We are so blessed to call you family and your love is healing for us!

We love you and thank God for you, and we pray this will be a blessed year for each one of you!

“The corporation will demonstrate this purpose by raising people up to their God-given potential and enabling them to flourish spiritually, personally, and professionally. Also, the corporation will partner generously with other organizations that share a similar purpose. The corporation will focus upon its own employees and their families, upon the people with whom it has direct interactions, and upon the broader world. In carrying out its mission, profitability shall not be the sole factor in determining the goals and activities of the corporation."

Rick Betenbough

Betenbough Companies, CEO

Read a letter from Rick

“HOME” by Faith & Co

Faith & Co. developed a film that focuses on the impact Betenbough Homes had on one family in particular, the Baxter family, who bought a home in our Windstone community in Lubbock.

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Transformation and Transparency

Watch as Tanner talks through his past and transformation since being at Betenbough Homes, and hear his teammates speak to the fruit in their own lives of being led by a man with a heart posture of vulnerability and transparency!

Watch Film

The Lord’s Relentless Pursuit

What started as excitement to see the sights, experience the culture, and try the delicious food, turned into a major turning point in Aaron’s faith journey.

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A Home of Their Own

In June 2022, Betenbough Homes’ Midland region made the generous decision to give away a 2,050 square feet, 4 bed, 2 bath brand-new home in our Greenwood Pecan Grove community.

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Inviting Others In

In typical corporate America, employees are expected to check their baggage at the door. Outside struggles aren’t welcome in the workplace if they hinder productivity. However, at Betenbough Companies, it’s different. Sarah Sales, former Betenbough Companies marketing team member, experienced the fruits of working in a people-first culture first-hand.

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The Way the Lord Leads

Justin Aguilar, Betenbough Companies software development manager, found his faith in Christ during these times in prayer with his team. When he started at Betenbough Companies, he was, as he described, “agnostic at best.”

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Finding Value in the Workplace

“Go to work. Keep to myself. Get it done.” – That was Colby Heatwole’s mindset during his beginning days at Betenbough Companies. That is, until Ryan Harris, former Betenbough Companies home office property and facilities manager, came along.

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A Home From the Ashes

“When we arrived, the house was already falling. You could hear the wood crashing down.” The home they worked so hard to build – burned to the ground.

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